INFOBAE: The home and technology fair opens its doors in La Rural with new proposals
The City of Buenos Aires is hosting an event that brings together the main players in the home appliances, technology and home products in the country and the region.
With more than 10,700 square meters of extension, the initiative has the presence of manufacturers, importers, distributors, commercial chains, retailers and professional buyers.
This year's edition incorporates Artefacta: a proposal aimed at furniture, mattresses, decoration, lighting, bazaar, home textiles and accessories. This space occupies around 4,000 m² within the main event and seeks to reflect market trends in home equipment and design.
Furthermore, the Artifacts Forum will offer a program of talks and sector analysis with references such as Mariela Bembi, Ricardo Sorrentino, Pedro Reyna, Roberto Fontenla, Hugo Ricciuti and Tabita Gimenez. At the same time, entrepreneurs like Javier Vazquez, Sebastian Daniele, Daniel Cwirenbaum and Gerardo Tabakman They are also part of the speaker agenda.
First exclusive congress for mobile telephony
Another novelty that the fair presents this year is the launch of the Argentina Mobile Congress (AMC), the first congress B2B of the country dedicated to mobile phone industry.
It is a space that brings together manufacturers, operators, distributors and specialists who discuss artificial intelligence, cybersecurity, consumer trends, innovation and commercial opportunities in the sector.
Among the participants of the training day are John Paul Amantini (sales trainer), Tomas Balmaceda (philosopher and researcher), Miracles Bin (NielsenIQ mass consumption specialist) and Ariel Corgatelli (cybersecurity consultant).
For their part, brands such as Samsung, TCL, Infinix and Xiaomi Here they reveal some of their developments, as well as new technologies aimed at the Argentine market.
Networking, training and international business
Throughout the three days, Electronics & Home Argentina offers a conducive environment for networking, the exchange of knowledge and the generation of new business opportunities. Among the main activities are:
- Exhibition of more than 200 stands and more than 700 leading brands.
- Training spaces and conferences with sector specialists.
- International Business Round with PromArgentina, which connects local manufacturers with buyers in the region.
- Platform Global Supplier to link international innovation with the Argentine market.
The fair aims to expand its scope and adapt to the current demands of the commercial channel. According to Carlos Clur, CEO of Eletrolar Group, the proposal goes beyond a simple sample. "We have built an ecosystem that connects the entire business chain of modern life. We created a regional business platform that accompanies the transformation of the retail and the industry,” exclaimed the executive.
In the same sense, Juan Cruz Grondona, commercial director of Electronics & Home Argentina, highlighted the impact of the new verticals and the growth of the event: “There are more than 200 stands, 700 brands, 10,700 square meters of exhibition and professionals from all over the country and the region gathered in a unique environment for networking, innovation and business generation.”
With the inclusion of Artefacta and the AMC, Electronics & Home Argentina reinforces its relevance as a meeting point for the technology, connectivity, design and home equipment sectors in Argentina and the region.
The combination of exhibitions, specialized meetings and thematic spaces seeks to consolidate an area of exchange that reflects the transformations in consumption and the current dynamics linked to equipment and innovation applied to daily life.
To register, you can visit the sites of Electronics & Home Argentina and of Artefacta.
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