Electronics Home, the largest B2B fair for consumer electronics, household appliances, cell phones, household items and computing in Argentina, officially presented its 2019 edition, which will be held for the second time in Buenos Aires, on the 5th, 6th and 7th August 2019 at the Costa Salguero Center.

For the second consecutive year, Grupo Eletrolar Argentina organizes this international fair with the objective of presenting new technologies and products for the home, promoting new businesses, strengthening links between manufacturers, distributors and buyers throughout the country and the region, and guaranteeing direct access to international brands. The event will be exclusive for industry and commerce.

Hasta el momento, Electronics Home ya cuenta con la presencia de grandes marcas reconocidas a nivel nacional e internacional, entre ellas: Boss, Drean, Briket, Epilady, Ormay, Winco, Singer, Florencia, Dibra, Honda, Nakan, Aurora, Stromberg, KAZ, Columbia, General Electric, Honeywell, Imetec, Codini, Lenor, Loriel, Metalfranch, Morelli, Petri, Piletin, Volcan, Zonatec, Energizer, Usman, Patriot, Olmo Haro, Tas Eme, Spica, Black & Decker, Aspen, Llamada Ip, Kohinoor, Bellisima, Kanji, Okey, Garmin, Kingston, Sanyo, Noblex, Philco, Descansar, Genius, Rheem, Ciroc, Suzika, Bicicletas Futura, Llanos, Glama, DeLonghi, Orbis, Yelmo, Ultracomb, Maxtrend, Max-You, BBQGRILL, Crown Mustang, Microbell, Motorola, Moonki, Net One, Remington, Saiar, Sedilog y Whirlpool.

“We created this space so that the merchant has the opportunity to generate a round-trip between their clients, the channel and suppliers and strengthen relationships. Beyond the current context, we decided to bet with a vision of the future, to consolidate an event that benefits both the industry and businesses. In the same way, the industry has also invested, recognizing the growth potential that an event of these characteristics generates. We are convinced that in complex times like the current one, the key is to meet and project long-term business. It will be a great product showroom, in which the merchant will be able to expand his vision of all the offerings and innovations that the industry offers at this moment,” said Carlos Clur, President of the Eletrolar Group.

And he added: “There is a growing trend towards digitalization, but “face to face” is still very important to create commercial ties.”

The first edition of the fair was successfully held from July 30 to August 1, 2018 with more than 3,000 visitors. This year, the event is at the Costa Salguero Center and the main companies in the sector, clients, buyers, suppliers, retailers, wholesalers, distributors, importers, exporters and representatives of electronic commerce will meet again. It should be noted that the main national and international buyers were invited with complimentary tickets and accommodation by the organizers to stay at the hotel located within the Costa Salguero complex.
Product categories are: Home Appliances, TV and Home Theatre, Health and Wellness, Lighting, Audio and Video, IT, Toys, Small Appliances, Personal Care and Beauty, Home Goods, Decoration, Cell Phones and Telecommunications, Wearables and Automotive .

In addition, within the framework of the event, the Electronics Home Congress will be held, which will feature the presence of prominent speakers. A panel of specialists will address the most important topics for the segment: data and latest trends in the sector, the advance of e-commerce, new payment platforms, commerce 4.0, consumer behavior, among others.

The objective of these conferences and debates is to contribute to the knowledge and updating of both manufacturers and retailers to make strategic decisions that enhance their businesses, achieve competitive advantages that increase the reach of products to different user and customer profiles and improve positioning. and engagement with the brand.
Electronics Home 2019 has the institutional support of the following chambers: the Argentine Federation of Commerce in Home and Related Appliances, FACAHOGAR, its main sponsor, the Argentine Chamber of Gas Appliance Manufacturers (CAFAGAS), the Chamber of Gas Appliance Manufacturers Appliances (CAFED), the Federation of Industrial Chambers of Home Appliances of the Argentine Republic (FEDEHOGAR), the Chamber of Durable and Consumer Goods Industrialists (CIC), the Argentine Chamber of Refrigeration and Air Conditioning Industries (CAIRAA) and the Chamber of manufacturers of fans, stoves and irons (CAFAVEP).