6th Edition - 2026
June 29-30 and July 1
La Rural - Buenos Aires

The largest technology and business fair in the country closed its 2019 edition with great success. Organized by the Eletrolar Argentina Group, it achieved a large turnout and a significant increase in the number of buyers sponsored by the event.

More than 2,700 professionals from Argentina and Latin America attended this event where they could see the latest innovations and product launches that will be the protagonists of the second half of the year and 2020. The country's main media outlets attended to cover it.
La segunda edición de Electronics & Home tuvo lugar del 5 al 7 de Agosto en el Centro Costa Salguero, donde nuevamente las principales empresas del sector, clientes, proveedores, compradores nacionales e internacionales, minoristas, mayoristas, distribuidores, importadores, exportadores y representantes del comercio electrónico se reunieron para promover nuevos negocios y afianzar vínculos entre la industria.
“We received a qualified audience. We invite specialized buyers from all over the country, nationwide. This generated new alliances, improved existing relationships and promoted new businesses,” said Carlos Clur, President of Grupo Eletrolar.
He continued: “This year, like last year, cell phones continued to be the market leaders, along with smartTVs. On the other hand, there were companies that made launches linked to solar energy. We hope that the fair continues to grow as the editions pass.”
Some notable launches within the framework of the conference were: Alladio participated with its Aurora and Drean brands, of which its new Drean Next washing machine model stood out, which has innovative Eco Applied technology; TCL presented its new cell phone model and a new smartTV model with voice command, which will set a trend, among others.

The event also included a congress, in which representatives participated who addressed issues related to commerce 4.0, how companies should adapt to new technologies and new digital payment trends.
The following brands participating in the event declared:
“We have had quite a few customer visits compared to last year, it has grown a lot and I think they still have a long way to go,” said Horacio Lagos, Commercial Manager of Macorser S.A.

“Really very satisfied, the organization has been excellent and a very good turnout, audiences from different places, people from all groups,” said Lourdes Soriano of Soriano Hnos.
“We are very happy with the exhibition, it was three intense days of good relations with our client portfolio and they greatly exceeded our expectations,” said Sergio Fernández, Sales Manager of Alladio.
“The fair is very interesting because we have received visits from important clients.” Sergio Doldan Commercial Manager of Autosal.
Electronics & Home Argentina contó con el respaldo y la experiencia de Grupo Eletrolar Brasil, que desde hace 14 años organiza Latin American Electronics International Trade Show y Eletrolar Show, reconocidas como las ferias comerciales del sector más grandes de América Latina y que tendrá su decimoquinta edición del 13 al 16 de Julio de 2020 en Transamérica Expocenter, San Pablo, Brasil.

Este año se lanzó oficialmente la primera Edición de Electronics & Home & Mobile Latin American Edition. Organizada en el centro de convenciones de Brickell junto con el hotel Hyatt Regency en Miami, FL-USA del 11 al 13 de Mayo de 2021. La única feria de electrónica de consumo dirigida a los mercados latinoamericanos. Más información en www.electronicshome.com