6th Edition - 2026
June 29-30 and July 1
La Rural - Buenos Aires

The Eletrolar Argentina Group plans to organize a key meeting point for the home appliance and electronic goods sector in the region. The event will be from July 30 to August 1, 2018, in Buenos Aires.

In 2018, the international event that links local and international companies in our sector with buyers from across the region arrives in Argentina.

Ese es el objetivo que se propone la primera edición de Electronics & Home, una feria B2B organizada por el Grupo Eletrolar Argentina, que va a presentar las nuevas tecnologías y productos para el hogar en el renovado Centro Municipal de Exposiciones de la Ciudad de Buenos Aires, del 30 de julio al 1 de agosto del año próximo.

There will be three days to do business and strengthen ties with buyers from all over the country and the region, expanding borders, internationalizing and projecting your brand in several Latin American countries.

Electronics & Home cuenta con el respaldo y la experiencia del Grupo Eletrolar Brasil, que desde hace 13 años organiza la feria internacional más grande de América Latina, con la representación de los principales países de la región: Bolivia, Perú, Colombia Paraguay, Uruguay y Chile. Además, la realización de la feria estará a cargo de Messe Frankfurt Argentina, la empresa líder en organización de exposiciones profesionales del mundo.

The initiative comes at the appropriate time, since Argentina is going through a phase of economic opening and is willing to occupy the place it deserves as one of the most important markets on the continent.

“Today, Argentina has clearer rules. That provides greater security for businesses and attracts investors. It is time for companies to expand,” says Carlos Clur, president of Grupo Eletrolar Argentina.

Como feria de negocios, Electronics & Home prevé contar con expositores locales, de multinacionales con sede en la Argentina, y de otros países, para presentar sus productos a compradores internacionales, minoristas, mayoristas, distribuidores, importadores, exportadores y representantes del comercio electrónico.

In accordance with the forecasts of the Eletrolar Argentina Group, the fair plans to bring together more than a hundred exhibitors in the 5,000 covered square meters of the Municipal Exhibition Center of the City of Buenos Aires.

Buyers will be sponsored with tickets and lodging to guarantee the success of the event.

Strategic alliance
This event has the institutional support of the Argentine Federation of Commerce in Home and Related Artifacts, whose mission is to bring together retail commercial companies-businesses dedicated to the commercialization of artifacts and household items and related products, and to disseminate the activity of its associates.

Congress and exhibition
In parallel, the Eletrolar Argentina Group plans to promote a congress of specialists that address the most important topics for the segment, including marketplaces and electronic commerce, product trends, consumer behavior, lifestyles and consumer tastes. the millennials.

The objective of the conferences, workshops and debates is to contribute to the broader knowledge of the paths to follow by both manufacturers and retailers, to attract different user and customer profiles.