Electronics Home is the international event that links the industry and trade of consumer electronics, household appliances, mobile phones and computing. The first edition will be held from July 30 to August 1, 2018 in the renovated Exhibition Center of the City of Buenos Aires.

The Eletrolar Argentina Group organizes this B2B fair with the objective of presenting new technologies and products for the home, conducting business, strengthening ties with buyers throughout the country and the region, and having direct access to international brands.

Electronics Home has the support and experience of the Eletrolar Brasil Group, which for 14 years has organized the largest international fair for the sector in Latin America.

As a business fair, Electronics Home will have local exhibitors, from multinationals based in Argentina, and from other countries, to present their products to international buyers, retailers, wholesalers, distributors, importers, exporters and representatives of electronic commerce.

According to the projections of the Eletrolar Argentina Group, the fair plans to bring together more than a hundred exhibitors in the 5,000 covered square meters of the Municipal Exhibition Center of the City of Buenos Aires.

Furthermore, in order to present visitors with the latest technologies and market trends, the Electronics Home Congress will be held in parallel, the 1st International Congress of Electronics, Home Appliances, Mobile Phones and Computing, which will feature the presence of prominent speakers from international level. A panel of specialists will address the most important topics for the segment, including marketplaces and e-commerce, product trends, consumer behavior, lifestyles and tastes of millennials. The objective of the conferences, workshops and debates is to contribute to the broader knowledge of the paths to follow by both manufacturers and retailers to attract different user and customer profiles.

This event has the institutional support of the Argentine Federation of Commerce in Home and Related Artifacts, whose mission is to bring together retail commercial companies-businesses dedicated to the commercialization of artifacts and household items and related products, and to disseminate the activity of its associates. The fair will be carried out by Messe Frankfurt Argentina, the leading company in the organization of professional exhibitions in the world.