Electronics & Home 2019 – La Feria B2B referente de nuestro sector
Resultados de la 2da Edición de Electronics & Home
Durante la segunda edición de Electronics & Home Argentina, más de 2700 compradores calificados provenientes de todas las provincias del país y también del exterior, visitaron la feria convocados especialmente para la ocasión. Canales de venta, redes y grupos de compras, representantes comerciales, importadores, mayoristas y minoristas de toda la región, ejecutivos de negocios, marketing y compras se hicieron presente en este evento exclusivo de la industria y el retail en búsqueda de nuevos negocios y alianzas estratégicas.
Some came for the first time, to be part of the event of maximum relevance for the sector, to have direct contact with suppliers and the possibility of accessing large accounts. And others, to strengthen commercial ties and incorporate new brands.
The fair, with a total exhibition area of more than 4,500 square meters and the participation of more than 300 exhibiting brands, distributed in 100 national and international stands, was developed with intense activity, becoming the stage chosen by the industry and manufacturers to exhibit their star products, present new lines, establish business contacts and open new markets to visitors. Who, in turn, toured the exhibition spaces to learn about the latest trends and new technologies in the sector.
“The high participation of companies and the significant attendance of qualified public reflects an excellent response from the market. Which motivates us even more to continue the event in 2020, which will take place from July 20 to 22 at the Costa Salguero Center,” said Carlos Clur, CEO of Grupo Eletrolar.
For their part, in the words of the exhibitors themselves and based on the data extracted from the official app, the objectives were met, the quality of the professional visitors was surprising, as was the presence of purchasing groups, chain and supermarket owners. . According to the general balance, the participating companies were satisfied with the results. They also highlighted the generation of new commercial links and the possibility of opening new markets, even in the context of crisis in which it developed.
"We know that the country's appliance sector is going through a current crisis, but our idea has always been to add value to the sector, which is why we continue to bet on a fair that reinvents itself and adapts to the country's situation, with a new space, new actors and opening new channels to continue promoting commerce, industry and business generation in the region, seeking to ensure that the results of our exhibitors and visitors are increasingly better,” said Clur.
Electronics & Home presentó, además, su app oficial con información detallada sobre el desarrollo de la feria y el congreso de especialistas. Los usuarios contaron así con una herramienta más de networking al tener la posibilidad de enviar sus tarjetas de contacto, combinar reuniones entre compradores y las marcas expositoras, hacer negocios y reservar productos. Y todo ello desde su celular.
Muchas de las empresas se acercaron a los organizadores para reservar el mismo espacio en la próxima edición de Electronics & Home Argentina, confirmando ya su participación y manifestando su satisfacción por los resultados obtenidos. Quieren seguir siendo parte de la feria internacional de negocios más importante del país y la región que poco a poco se consolida como el evento referente del segmento de tecnología, artículos para el hogar, electrodomésticos y IT.
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